Rebecca L. Bauer

 

Creative Communications For Your Community

 

WRITING: Content for Websites, Blog, Social Media and Print; Article Writing, PR & Press Releases. Creative writing, Storytelling and Clear Message Delivery. For Writing Samples Visit the Writing Portfolio Page.

 

INTEGRATED MARKETING COMMUNICATIONS: Effectively integrating print and online communications, digital, email and social media marketing, publicity, advertising and promotion incorporating consistent branding and message. 

 

DESIGN: Graphic Design for Print & Digital Media: Marketing Collateral, Brochures, Posters, Postcard, Music Packaging, Ad Design; Photography and Photo Editing.

 

WEB: Content Management and Marketing, WordPress, SEO, Social Media Marketing and Campaign Development

 

NON-PROFIT: Marketing Communications and Development, Fundraising, Special Event Planning. 

 

Administrative, Executive Level and Office Management Support.

 

Incorporating Principles of Positioning, Branding, Neuroscience, Experiential Marketing.

 

Creative communications that share your unique story.

 

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Clients & Projects:

Americana Music Triangle

ATP Records

Brentwood Home Page

Brown Dog Consulting

Brown Dog Foundation

Col. Littleton

Deer Creek Homes

Downtown Leiper's Fork Association

DUI Court Foundation

Franklin Home Page

Franklin Theatre

Franklin Life

GoodWorks in Leiper’s Fork

Haws Memorial Nursing Home

Heritage Foundation of Franklin & Williamson County

Hills & Hamlets

Homeland Energy, GP

Integrative Hypnotherapy Institute

Integrative Life Center

Jody Cross Therapy

Keep Tennessee Beautiful

Kids On Stage

Lynnville Business Association

Moonshine Hill 

Mt. Pleasant Grille

Music Central Management

Nashville Arts Magazine

Nashville's Trace Journal

Natural Awakenings

New Orleans Music Tours

Piney River Cattle Company & Pinewood Farms

Puckett’s Grocery Leiper’s Fork

Realty Services Unlimited

Re-elect Judge Denise Andre

Rick Price Enterprises

Southern Exposure Magazine

Star Path Music Group

The Sage Horse

Validity Magazine

Waste Tech Services

Whitehorse Trading Company

 

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EMPLOYMENT INCLUDES:

 

Nashville Chamber Orchestra, 2007 – Marketing and Development Associate

 

Pepsi Bottling Group, Nashville, TN, 2000 – 2005 – Retail Sales Coordinator, Marketing & Administration

 

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OTHER EXPERIENCE: 

 

Johns Hopkins University, Master’s Thesis – Performed applied research project with Country Music Hall of Fame and Museum in Nashville, TN with a tourism and destination marketing focus; performed analysis based on 500 completed visitor surveys, determined needs and developed strategies to meet objectives and increase attendance through integrated marketing communications.

 

Hood College, Undergraduate Internship, PolyGram Group Distribution - Supported recording artist development, promoted new album releases in retail stores and at radio; coordinated contests, performed market research, managing point-of purchase materials, tracked radio airplay, assisted in the set-up of artist appearances and interviews with the media.

 

Equine Industry – Actively involved for over 30 years with the care and ownership of horses; English and Western riding, Horse Care and Barn Management, Therapeutic Riding, Equine Assisted Learning.